Wavelength's Do-It-Yourself (DIY) Marketing programme, its seminars, workshops and manuals will provide you with all you need to know to successfully promote your business, whether it be consumer-focused, or tailored to other businesses (B2B). It will allow you to choose the right channels whether you are selling a tangible product, or a luxury service.

  • Learn to define your brand and its principles
  • Differentiate yourself from the competition by focusing on your USPs
  • Build a press kit with all its essential elements
  • Compile media lists just as a professionally as a PR agency
  • Draft quality press releases and learn to distribute them
  • Plan entire Marketing campaigns, and learn to evaluate their results
Services:

  • Branding insight

  • Marketing Strategy

  • Project implementation

  • Public Relations campaigns

  • Product launches

  • Press conferences

  • Social Media

  • Advisory or consultant roles

  • One-off press releases

  • Press Office

  • DIY PR workshops

  • Graphics and Web


Although I had done a number of press interviews before I always felt at the mercy of the interviewer. After Wavelength’s training I felt I had more control of the outcome and am now beginning to quite enjoy going into the media arena.
Oliver Harman, The Harman Clinic
© 2015 The Wavelength Group
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